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Shops across Montenegro saw a dramatic slump in sales on February 8, after a nationwide boycott by consumers protesting high prices. Data from the country’s Tax Administration reveals a staggering 30.23% drop in revenue compared to February 1.
Retail networks in the country only raked in €2.96 million that day, compared to €4.24 million the week before. The biggest hit was in the central region, where sales plummeted by 35.86%. The northern region saw a 30.62% decline, while southern Montenegro’s stores suffered a 21.5% drop in takings.
Along with the sales dip, the number of invoices issued dropped by 18.15%, highlighting the impact of the consumer protest. Boycotts have become a common sight in the Balkans, as locals demand action over skyrocketing prices.
The strike on February 8 marks another chapter in growing unrest, with public outrage directed at soaring costs across the region.